Archive of: September, 2014

  • Cross media campaigns

    Cross media campaigns

    Cross-media marketing is also known as “multi-channel marketing” or “integrated marketing”. It could be a radio advert which alerts listeners to a new billboard campaign which in turn drives people to a landing page on their website or a Direct

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  • Create an effective company brochure

    Create an effective company brochure

    Whilst we are all spending so much time on the internet, ‘online’ looks like the ‘be all and end all’ of marketing. But don’t make the mistake of disregarding the more traditional forms of direct marketing such as a

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